Stickers on the Mic: A Podcast about Business, Growth and Marketing

Welcome to the Stickers on the Mic Podcast, where we're going to be talking about the stories behind our custom stickers and labels that we print here in the factory. We will be focusing on business, and specifically marketing for small business. We invite our customers onto the show to talk business, growth, and of course, stickers and labels with the members of Team StickerGiant.

Jimmy Seidel From Snarf's Sandwiches

In this month's episode, Hamish sits down with Jimmy Seidel, the owner and founder of Snarf's Sandwiches. They talk about the early day of Snarf's, how the business has grown to multiple locations, and what they have coming up next for their fans, including their new introduction of Snarfburgers in Boulder, CO. 

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More About the Stickers on the Mic Podcast

You can always find the newest Stickers on the Mic Podcasts right here, with new guests and new stories in each episode! You can also catch the latest episodes below, waiting for you on each episode page. If you prefer to read, we also have the transcript of these episodes waiting for you each episode page. Click through, tune in, and enjoy.

 

Travis Towe, Art Team at StickerGiant

Travis-Towe-with-StickerGiant-Art-Team-Talks-Designing-Skateboards-with-Satelite-Boardshop-in-Boulder-COAndrew sits down with Travis from our art department here at StickerGiant, to chat about his passion for skateboarding, design, and the blend of these with the design work he does with Satelite Skateboards in Boulder, CO.  

"I would have tons of stickers, like a collection -- I still do at home -- that I won't throw away or won't stick them on anything, because to me, they're really cool and I don't want to throw them away, so I have boxes of stickers."  - Travis Towe, Art Team at StickerGiant

 

 

John Fischer, CEO of StickerGiant

John-Fischer-Stickers-on-the-Mic-Cookbook-Episode-Image-for-Podcast-PageJohn Fischer, CEO and Founder of StickerGiant sits with Jesse to chat about the annual Employee Cookbook, the history behind this tradition, and how the team at StickerGiant gets involved with marketing for the company. 

"The rationale behind it, for me, at the time, was not only do I want to feature our people, but I really want to demonstrate to our customers. Our customers are small to medium businesses, and these businesses are small, just like us." - John Fischer, CEO StickerGiant

 

 

Kure's Ginger Beer

John-Kure-with-Kure's-Ginger-Beer-out-of-Loveland-COJohn Kure co-founder of Kure's Ginger Beer talks about how their company got started, the inspiration behind their logo, and how they source the natural ingredients used in their quality ginger beer. 

"It's great because we're half the sugar of the mass-produced ginger beeers out there. That and we're using cane sugar over corn syrup. It's soda, but it's going to be a healthier alternative to some of the sodas that are out there." - John Kure, Kure's Ginger Beer

 

The Coffee Ride

Josh-Crane-with-The-Coffee-Ride-from-Boulder-CO-joins-the-Stickers-on-the-Mic-Podcast-with-StickerGiantJosh Crane is the owner and founder of a new coffee roaster with a unique approach to his subscription style delivery service for freshly roasted coffee every week, by bicycle. 

"If I can take two things that I love, and even if it's just riding around and delivering one bag, it was worth it because I was going out riding my bike anyway." - Josh Crane, The Coffee Ride

 

 

Tradeshow Bootcamp

Katie-Hunt-with-Tradeshow-Bootcamp-on-the-Stickers-on-the-Mic-Podcast-with-StickerGiantKatie Hunt is the founder of Tradeshow Bootcamp, host of the Proof to Product podcast, a business strategist and mentor to creative entrepreneurs.

I always tell people, "Focus on your product first and then focus on making that product line unique to you. Make sure it has a unique point of view and that it's telling a unique story that's not already out in the marketplace." - Katie Hunt, Tradeshow Bootcamp

 

Johnny Battle

John-Erbert-with-Johnny-Battle-Logos-Joins-Stickers-on-the-Mic-Podcast-with-StickerGiantThe folks at Johnny Battle embroider logos into professional apparel that their customers are excited to wear, and they are growing a new company culture as their business takes off.

"Well, our customers are solely business owners, and they're a great type of person tohave as a customer. They're fun, they understand business, they understand the process that you need to go through." - John Erbert, Johnny Battle

 

 

Sanitas Brewing

Sanitas-Brewing-of-Boulder-CO-Joins-the-StickerGiant-PodcastMichael Memsic is the co-founder and CEO of Sanitas Brewing from Boulder, CO. He joined the StickerGiant Podcast to talk about running a growing brewery on the Front Range of Colorado, and how his business has continued to evolve while embracing Traction and EOS.

"From my perspective, on a very simple level, traction is just a toolbox to run a business. It's not that complicated, you don't have to be brilliant or a PhD. of business to understand it. It simplifies the system, and it doesn't try to do outrageous things or use outrageous terms." - Michael Memsic, Sanitas Brewing

 

Longmont Observer

Sergio-with-the-Longmont-Observer-joins-the-Sticker-Stories-Podcast-with-StickerGiantSergio, co-founder of the Longmont Observer joined the Stickers on the Mic podcast to talk about growing a volunteer driven, local online news source, and their support and participation with Longmont Startup Week.

"Longmont Startup Week is all about entrepreneurs, intrapreneurs, people who are looking to invest in startups, looking to get funding, or people who are just interested in starting a business." - Sergio Angelus, Longmont Observer

 

Moon Bath Ritual Teas

Colorado-Crafted-Gift-Box-for-Sticker-Stories-PodcastMoon Bath Ritual Teas is a growing business out of Boulder, CO specializing in botanical bath teas, salts, and more. Tune in to learn the story behind their line of products that have been infused with ancient Ayurvedic wisdoms, and created through collaborations with artists, business leaders, and practicioners ,while growing their brand.

“It's a really beautiful way to experience hydrotherapy which is an ancient healing modality from llng ago, and our intention is just to hope to inspire and reignite a modern bathing renassance that entails a practice of self care.” - Dakota, Moon Bath Ritual Teas

 

Colorado Crafted

Colorado-Crafted-Gift-Box-for-Sticker-Stories-PodcastWith a modern take on the traditional gift baskets, Colorado Crafted works with unique, made in Colorado gifts for their boxes. From tasty Colorado made snacks, to tasteful jewelry, you can pick your own mix of gifts in the box, or choose from one of their themed boxes.

“Well, the name, Colorado Crafted, is because everything we sell is made in Colorado, and that goes from the products to even our packaging.” - Sarah Welle, Colorado Crafted

 

Jupiter Visual

Sticker-Stories-Podcast-with-Alan-Peters-of-Jupiter-Visual-in-Boulder-CO

Alan Peters with Jupiter Visual works out of Boulder Colorado as a graphic designer, and inspiring the next generation through his teaching work at Madelife, in Boulder.

“Each project is really custom depending on the needs of that job. My projects tend to be illustration based, so starting on the actual drawing board & it isn't uncommon for me to do a sketch or to put pencil to paper to start to nail that down.” - Alan Peters, Jupiter Visual

 

Be Hippy

Sticker-Stories-Podcast-with-Be-Hippy-from-Denver-COThis Denver based lifestyle brand got their start in 2014, and have continued to grow their business since then. With a wide offering of custom sticker designs, hats, and more, this duo has fun sharing their simple, and fun message - Be Hippy.

“We came up with those two words "Be Hippy" playing around with a few ideas and ultimately, came up with our design in the mountain and the sunshine which encompasses all of these things that are Be Hippy, the lifestyle.”  - Bart, Owner, Be Hippy

 

Story of Saul and National Sticker Day

Sticker-Stories-Podcast-with-Be-Hippy-from-Denver-CO"It ended up becoming a really, really, really cool team building exercise. Outside of all the other things we talk about and promote about it, the team building aspect and the way the company, we were 34 people at the time I believe, the way everyone came together  behind this idea was really the spark that ignited this whole thing." - Jesse, Marketing Director, StickerGiant 

 

Here are the podcasting services where you can find Stickers on the Mic.
Find the Sticker Stories Podcast on iTunes Radio     Find the StickerGiant Sticker Stories Podcast on Google Play Music     Listen to the Sticker Stories Podcast on Stitcher Radio     Listen to the Sticker Stories Podcast on Radio Public

 

Meet the Stickers on the Mic Podcast Team

matranga podcast host Andrew Matranga (co-host) Andrew is a recovering journalist who really loves stickers, not to mention podcasts. You might recognize his voice from the ads you see out there on the internet. Andrew runs the blog and posts pictures of stickers all over social media. When he's not pushing pixels, he's playing guitar, building something with power tools, or chasing around his three kids.
martin podcast host Hamish "Mish" Martin (co-host) Hamish is StickerGiant's online advertising guru (or PPC Analyst for those who know Google AdWords). He makes sure that StickerGiant's ads are out there for the world to see and enjoy. Mish, as we like to call him, hails from Guildford, England, about an hour from London. He just recently moved to the US, and he really digs finding new mountain bike trails here in Boulder County.
Megan on the Sticker Stories Podcast with StickerGiant Megan Boyd (co-host) Megan is the SEO Analyst, or watcher and fixer of things that affect search rankings for StickerGiant. Adding new content, getting technical with the website, and joining in on the podcast are all things she can be seen doing. When not at work enjoying telling the world about stickers, you can find Megan on a hike, enjoying time with friends, or reliving her past life as a professional jeweler and making new creations.
michaels podcast Jesse Freitas (producer and sometimes host) Jesse is StickerGiant's Marketing Director. He was the brains behind Saul, the World's Largest Sticker Ball and National Sticker Day. He's often roaming the factory floor to take awesome pictures and share them on your Instagram or Snapchat feed. Every fall, he's following the Broncos as they march towards their next Super Bowl. You'll find Jesse walking one of Longmont's greenways with his dog, Reznor.