@Alltop Business Card Sticker
July 8, 2009
11:56 am
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Guy Kawasaki has great ideas, so when he calls me with business advice I listen carefully. Guy wanted a sticker that doubled as a business card, so cool, so simple. I had to do it, so I designed a sticker that when you peeled it you were left with a actual business card….
I wanted the end result to kick butt so we did a bunch of R&D, had a couple of false starts, but finally came up with a process that works, and it works well. We are developing pricing for this product, so if you want one, let us know, we’ll make one for you too.
For pricing and purchasing info go here:
Business Card Stickers
July 8th, 2009 at 7:25 pm
[...] I sent an email to my buddy who runs StickerGiant and asked him (a) Is it possible to print on the back of a sticker? and (b) Has anyone ever asked for this before? His answers were, respectively, (a) Yes and (b) No. Voila, a few weeks later, I have perhaps the first “stickercard” that is, a business card and sticker combination. You can see how it works here. [...]
July 8th, 2009 at 7:34 pm
The business card printing is under the sticker?? I would like it better (giving or receiving one) if the card printing was on the back of the sticker backing (i.e. there’s a sticker on the back of my business card!)
July 8th, 2009 at 7:37 pm
It would be cool if you could have the same or similar image under the sticker (to preserve the aesthetic of the business card), and the contact info printed on the other side.
July 8th, 2009 at 7:37 pm
Must. Have. Now. =)
July 8th, 2009 at 7:44 pm
Hmmm, I like this Idea. I once did some business card placements in a tanning parlor. I glued a business card to the top of the( clear business card) holder and it made it impossible to run out of cards, and it also discouraged others from taking my holder!
July 8th, 2009 at 7:46 pm
Totally cool idea! Can you post cost for usual biz card dimensions, 500 increments?
July 8th, 2009 at 7:56 pm
It seems from the video, the info is printed on the card side that is under the sticker.
Wouldn’t it be better to print on the other side so the info is available without having to peel the sticker off?
For example if you were somewhere where you needed the info but wasn’t about to stick the sticker on something.
Then maybe print some special hidden thing under the sticker like “Thanks for Sticking With Alltop” or something.
I did a version of this that was a post-it note/business card combo where it was basically a regular card with a post it stuck on the complete backside to remind about an upcoming event.
July 8th, 2009 at 8:20 pm
Printing can be on either side of the sticker backing, you choose, either the biz card can be a surprise, or the sticker can serve as a card with the sticker attached.
As far as pricing, ones just like the Alltop version would be a working time and costs would be:
Prints in 3-days
500 $500 $1 each
1000 $620 $.62 each
2000 $825 $.41 each
3000 $850 $.28 each
5000 $990 $.20 each
10000 $1,500 $.15 each
artwork can change the way we print these and thus change the costs…
be sure to mention this blog post for free shipping….
July 9th, 2009 at 12:34 am
without telling the person its a sticker card you could also print on sticker to let them know. many times I\’ll just leave a card on a restuarant table as I leave or in a coffee shop etc. This way the finder would know how to use . I did business card stickers in the 90\’s sinceI was in the commercial/flexo printing field( still in printing biz) . Customers loved it . It was just a peel and stick business card though. this takes it to another level . good idea.
July 9th, 2009 at 5:25 am
Brilliant! Peeling off the sticker is part of the engagement and discovery. Peel off = surprise! Just like finding the toy in the Cracker Jack box. Plus TWO ways to get your name out.
Having the sticker on one side and the business card on the other side is predictable and misses the point. Some people might not even peel the sticker. How boring.
July 9th, 2009 at 6:52 am
nice idea, maybe 1 in 1000 cards have a surprise or golden ticket inside – ala Willy Wonka
July 9th, 2009 at 6:53 am
I’m with several of the other commenters. Print the business card on the back of the sticker. That way it’s still a business card while the user is looking for a surface to deface.
July 9th, 2009 at 7:30 am
Love the idea, but still struggle with providing means to deface property. Could stickers have Post-It-type glue so removal could be EZ? I do like the surprise element of having to remove the sticker to see the card…cool idea.
July 9th, 2009 at 7:37 am
Wildernessmed….. that follows the gun control argument, responsible people will use stickers (or guns) in a responsible manner and irresponsible people will use stickers (guns) in a irresponsible manner. We live in a free society.
what about stickers that say”do not litter”?
July 9th, 2009 at 8:16 am
[...] his new “invention” was share it. He sent out the tweet and a link. StickerGiant made a video. And the stickercard went from idea to product in a week. Be warned though, StickerGiant charges [...]
July 13th, 2009 at 2:47 pm
[...] This post was Twitted by zenaweist [...]
August 17th, 2009 at 2:48 pm
[...] Kawasaki and I have been doing a bit of product development on the side. The first version of this product was a hit, but probably too expensive to become commercially successful and had a [...]
August 18th, 2009 at 12:52 am
It’s a great art. I think this is really a tough job. Your work is really appreciable.Thanks for sharing more usable information with us.