Custom Sticker Types: Which Should You Choose?
Compare Custom Sticker types to find the best fit for your needs.
Compare Sticker Types
See how Individual Stickers (Die Cut), Sticker Sheets, Sticker Rolls (Kiss Cut), and Backprinted Stickers differ to find the right type for your project.
Individual Stickers (Die Cut) | Sticker Sheets | Sticker Rolls (Kiss Cut) | Backprinted Stickers | |
|---|---|---|---|---|
| Best for | Giveaways, merchandise, resale, and package inserts | Sticker sets, events, giveaways, and branded handouts | Bulk quantities, packaging, promotions, and repeated application | Promotions, QR codes, instructions, and branded messaging |
| Format | Individually cut stickers shaped around your design | Multiple stickers arranged on one backing sheet | Stickers on a continuous roll for easy peeling and dispensing | Individual Stickers or Sticker Sheets with full-color printing on the backing liner |
| Minimum Size | 1" × 1" | 1" × 1" | 0.5" × 0.5" | 2" × 2" |
| Materials | White BOPP, Clear BOPP, Holographic BOPP, Glitter BOPP, Glow in the Dark PET | White BOPP, Clear BOPP, Holographic BOPP, Glitter BOPP, Glow in the Dark PET | White BOPP, Clear BOPP, Holographic BOPP | White BOPP |
| Designs | One design per sticker | Up to 30 designs per sheet | One repeating design per roll | Front sticker design + backprint design |
| Backing & peel options | Split backing on most materials; peel assistance available for Clear Stickers | Stickers peel from a backing sheet | Stickers peel from a continuous roll liner; optional perforations and roll orientation | Non-split backing; optional peel tab or carrier sheet |
Find the Right Sticker Type
Each sticker type is designed for a different way of creating, sharing, or applying your stickers.
Individual Stickers (Die Cut): Custom-shaped stickers cut around your design and supplied individually, with split backing on most materials for easy peeling. Choose Individual Stickers for giveaways, merch, resale, events, package inserts, and branded handouts.
Sticker Sheets: Multiple Kiss Cut stickers grouped together on a single backing sheet, with up to 30 designs per sheet. Choose Sticker Sheets for sticker sets, events, giveaways, and designs you want to keep together.
Sticker Rolls (Kiss Cut): Stickers are kiss cut through the sticker layer while the backing liner stays intact, then supplied on a continuous roll. Available with or without perforations and with roll orientation options. Choose Sticker Rolls (Kiss Cut) for larger quantities, promotions, and repeated application.
Backprinted Stickers: Individual Stickers (Die Cut) or Sticker Sheets with full-color printing on the backing liner. Choose Backprinted Stickers when you want to add QR codes, instructions, promo codes, URLs, or branding to the space behind the sticker.
