StickerGiant, a custom sticker and label company in Colorado, helps businesses turn their branding into durable, high-quality stickers that travel as far as their products and fans do. The I Love Bacon Truck in Huntsville, Alabama, offers a great example of how a clear, colorful sticker can strengthen brand recognition anywhere your business goes.
What Is the I Love Bacon Truck?
The I Love Bacon Truck is a Huntsville-based food truck known for bacon-forward entrees and a rotating schedule across breweries, events, and local gatherings. Customers follow the truck for its inventive menu, while the brand uses simple, standout visuals to make sure people remember where the delicious aroma came from.
Their full-color sticker features the truck, the brand name, and a clean call to action that drives customers to their website. This single asset reinforces the brand at every stop.
Why Stickers Work for Mobile Food Businesses
Answer-first: Stickers offer fast, portable, low-cost brand reinforcement for any business operating on the go.
Key Benefits
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Always-on visibility: Stickers extend your brand beyond your location.
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Shareable promotion: Fans place stickers on water bottles, laptops, and coolers, turning your customers into ambassadors.
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Clear calls to action: A well-designed sticker directs customers to your website, menu, or ordering platform.
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Durable materials: StickerGiant’s sticker products use water-resistant material and are outdoor durable for 12–18 months.
What Should You Label or Promote With Stickers?
Stickers support both promotional and operational needs. Consider these guided-selling questions to choose the right product:
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What are you labeling?
Packaging, to-go items, merchandise, or equipment? -
Indoors or outdoors?
Food trucks need outdoor durable materials. -
Exposed to moisture or cold?
Choose a water-resistant material for coolers, condiment bottles, or outdoor surfaces. -
Hand-applied or machine-applied?
For high-volume packaging, roll labels improve efficiency.
StickerGiant offers multiple options, including Die Cut Stickers, Kiss Cut Stickers, Clear Stickers, and specialty materials like Holographic Stickers and Glitter Stickers, depending on your durability and design needs.
How the I Love Bacon Truck Uses Its Stickers Effectively
Scannable Takeaways
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A colorful sticker with a direct website URL increases traffic at live events.
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Full-color designs stand out on metallic food truck surfaces and customer belongings.
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A simple concept—truck + brand name + call to action—remains easy to recognize from a distance.
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Stickers function as both signage and souvenirs.
Tips for Designing Business Stickers That Stand Out
Start With Clear, Bold Branding
Use your logo, truck illustration, or a recognizable mark customers can identify instantly.
Include a Direct Call to Action
For food trucks, the most common options are:
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Website URL
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Social media handle
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Online menu link
Choose the Right Material
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Die Cut Stickers: Great for logo stickers and outdoor use.
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Clear Stickers: Ideal if you want the surface (windows, metal, glass) to show through.
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Holographic Stickers: Increase visual impact for merch and fan giveaways.
Keep the Design Simple
Food trucks move fast—your branding should be readable just as quickly.
Key Takeaways
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Strong branding helps food trucks stand out at events, breweries, and city routes.
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Stickers extend your brand beyond the truck and into customers’ daily lives.
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The I Love Bacon Truck uses a vibrant, simple sticker for high-impact recognition.
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StickerGiant offers durable, water-resistant materials designed for outdoor and mobile business use.
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Clear calls to action on stickers increase web traffic and customer engagement.
FAQs
Are custom stickers durable enough for food trucks?
Yes. StickerGiant uses outdoor durable materials rated for 12–18 months, with water, oil, and UV resistance.
What’s the best sticker type for mobile food branding?
Die Cut Stickers offer the best mix of durability and visibility, making them ideal for truck exteriors and merchandise.
Can I create a custom shape for my food truck logo?
Yes. StickerGiant provides free custom shapes cut with lasers across most sticker products.
Do stickers help increase customer engagement?
Absolutely. Stickers serve as both promotional tools and keepsakes, encouraging customers to share your brand in public spaces.
What information should I include on a business sticker?
Prioritize brand name, logo, and a clear call to action—such as your website or ordering link.