DogSniffer.com is an upcoming social media site for dog owners (and by extension, dogs, but I suspect they don't have Facebook accounts, at least, not ones they can update themselves.)
That last one kinda busts the parallelism for me. I would've preferred "butt-sniff." Like "Here's my butt-sniff of the new Soundgarden collection Telephantasm: spend your bucks on the original albums instead. They kinda sucked before Badmotorfinger and you probably already have that and Superunknown so just get the "Black Rain" single and Down On the Upside and you'll be fine." Butt-sniff: let'a make this meme happen, people!