Marketing Your Stickers in the Digital World

StickerGiant stickers can be used in the digital age, too!

There are only so many ways a sticker can be used in the real world, and if you're trying to successfully market your product then you've probably used (almost) all of them. Finding the right marketing strategies can be really time-consuming, even with a dedicated marketing person, so there's no better time than now to start harnessing the power of the digital revolution for daily marketing methods.

With the new year rapidly approaching, start getting your ideas into gear for a brand-new marketing launch in 2015. Stickers are no longer about the physical message they can spread, but the connection your customers and clients feel towards your brand as a whole. It's all about keeping your current customers satisfied and introducing yourself to new ones, and social media can play a bigger role in all of this than you could imagine.

Hashtags have exploded in popularity over the last few years thanks to Twitter, and other social media groups have gotten on board the bandwagon as well, with LinkedIn and Facebook joining the fray, too.

  • Create a special #hashtag for your company and use it in conjunction with the stickers, perhaps through a giveaway: whoever responds to your post with the specialty hashtag will be entered into a drawing for free stickers.

  • Or try it with coupon codes: the first 50 people to use this coupon code will receive free stickers with their order.

  • Another suggestion: social media sharing. Ask your customers to post pictures of your stickers and where they've put them, and double the impact by having them tag the pics with your specific hashtag. You might want to offer a giveaway or contest for those that participate, too, according to whatever promotions you have going on at the time.

As you can see, there are plenty of super creative uses for stickers both in real life and in the digital realm, all of which make for easy marketing campaigns should you choose to use them. If you're ready to grab some custom stickers of your own, you can start building your order and one of our Customer Success Associates will make sure they're absolutely perfect and ready to go in no time.