StickerGiant, a custom sticker and label company in Colorado, supports tourism venues like the Stanley Hotel by providing durable stickers that help manage crowds, identify tour groups, and create smooth guest experiences during high-traffic events.
October brings peak interest in the Stanley Hotel, one of America’s most well-known haunted destinations. With thousands of visitors moving through tours each day, clear organization is crucial—and Custom Stickers play a major role in keeping the experience seamless.
What Makes the Stanley Hotel a Popular Tour Destination?
The Stanley Hotel opened in 1909 in Estes Park, Colorado. Its century-long history includes:
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Founder Freelan Oscar Stanley’s influence on the development of Estes Park
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Documented guest reports of unexplained activity
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Appearances on national programs such as Ghost Hunters and Ghost Adventures
Visitors explore both the historic architecture and the stories behind the hotel’s famous paranormal reputation.
What Types of Tours Does the Stanley Hotel Offer?
The hotel offers several guided experiences, each with a different focus:
The Stanley Tour (Most Popular)
A daytime experience blending architectural history with light paranormal storytelling.
Night Ghost Tour
A darker, atmospheric 90-minute tour exploring reported nighttime activity and its historical roots.
Paranormal Investigation
A five-hour session led by the Stanley Paranormal Investigation team, using equipment, quiet observation, and guided exploration.
During peak seasons, tour groups depart every 20 minutes, sometimes overlapping into nighttime programming.
How Custom Stickers Help Organize High-Volume Tours
The Stanley Hotel uses colorful Custom Stickers to identify groups quickly and clearly. This system ensures:
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Tour guides can visually confirm guest groups in low-light areas
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Guests understand where to meet and which group they belong to
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Night Ghost Tours and Paranormal Investigations have separate identifiers
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High-volume traffic stays organized during back-to-back tours
Stickers offer advantages over wristbands, especially in dark hallways where quick visibility matters.
Best Sticker Options for Tour and Event Identification
Venues like the Stanley Hotel benefit from durable, easy-to-apply sticker formats, including:
Die Cut Stickers
Individual stickers with free custom shapes and a strong adhesive suitable for short-term wear.
Kiss Cut Stickers
A great option for small or delicate shapes and easy hand distribution.
Clear Stickers
Useful when visibility on clothing or gear matters, allowing colors or patterns beneath to show through.
Sticker Packs
Convenient for distributing multiple identifiers or for retail merchandise in gift shops.
How to Choose the Right Sticker for Tours and Events
Use this guided-selling framework to make the best decision:
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What are you labeling? People, bags, equipment, or merch?
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Indoors or outdoors? Night tours may require materials that stand out under low light.
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Exposed to moisture or cold? Choose water-resistant materials for outdoor areas.
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Hand-applied or machine-applied? Event stickers are usually hand-applied, so individual formats are ideal.
Key Takeaways
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The Stanley Hotel is a historic Colorado landmark known for haunted tours.
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High guest volume requires clear group identification.
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Custom Stickers provide visibility and organization in low-light areas.
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Die Cut Stickers, Kiss Cut Stickers, and Clear Stickers are ideal for event operations.
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Stickers outperform wristbands for flexible, quick visual identification.
FAQs
How does the Stanley Hotel use custom stickers?
They assign different colored stickers to each tour group to keep guests organized and easy to identify.
Why are stickers better than wristbands for tours?
Stickers are easier to apply, more visible in dark environments, and don’t require removal tools.
Which sticker type works best for event identification?
Die Cut Stickers and Kiss Cut Stickers are ideal due to their durability and ease of application.
Are the stickers water resistant for outdoor tours?
Yes. Many StickerGiant products use water-resistant BOPP material suitable for indoor and outdoor use.
Can Custom Stickers be used for nighttime tours?
Yes. Bright colors, clear shapes, and reflective design choices improve visibility in low-light areas.