StickerGiant, a custom sticker and label company in Colorado, has grown for more than 18 years by helping businesses, creators, and events bring their designs to life. This milestone reflects our commitment to quality, fast production, and customer-first service. As we celebrate, we’re looking back at how our brand has evolved and the customers who helped shape our journey.
How StickerGiant Began and Where We Are Today
The story of StickerGiant started with a simple idea: make it easy for anyone to order high-quality stickers online. Over the years, our tools, technology, and production processes evolved, but our core mission stayed consistent—deliver excellent stickers and labels with unmatched service.
Early on, the StickerGiant mascot defined the brand. As our company grew, our design system shifted toward the bold fireball you see today, representing speed, reliability, and energy.
A Brand Shaped by Customers
Our customers guided each phase of evolution. From small businesses labeling their first batches of products to major brands kitting thousands of Sticker Packs, every order taught us how to improve.
Common customer needs helped shape new offerings:
-
Faster turnaround times
-
More durable, water-resistant materials
-
Custom shapes with laser-cut precision
-
Clear Labels for glass containers
-
High-impact stickers like Holographic Stickers and Glitter Stickers
Every improvement came directly from real-world use—makers labeling candles, breweries branding cans, and events needing promo-ready logo stickers.
What 18 Years of Design Has Taught Us
Design Evolves When Customer Needs Evolve
Customer use cases continue to guide what we build. For example:
-
Creators wanted stickers that pop in sunlight—enter Holographic Stickers.
-
Beverage makers needed labels that perform in cold environments—Clear Labels and BOPP Glossy Labels became top sellers for cans and bottles.
-
Retailers needed product labels that machine-apply cleanly—our PET liner label options were introduced.
Every material, finish, and production method reflects real experience with real customers.
A Commitment to Quality and Consistency
Across stickers and labels, we built standards designed for performance:
-
Tear-proof BOPP materials
-
Scratch-resistant laminations
-
Water-resistant and UV-resistant durability
-
All-temp adhesives for -65°F to 200°F
-
Smooth, easy-apply backings like crack and peel
These details ensure stickers hold up indoors, outdoors, and everywhere customers use them.
Why Our Design Evolution Matters Today
In a world where brands compete visually on shelves, screens, and storefronts, the right sticker or label impacts everything—perception, conversion, and customer experience.
StickerGiant’s updated brand system and product line are built to support:
-
Small-batch makers labeling handmade goods
-
Breweries and beverage brands needing water-resistant labels
-
Candle and cosmetic brands requiring premium, matte textures
-
Events needing high-brightness promotional stickers
-
High-volume operations using machine-applied labels
Our goal is to make sure every customer has a material, finish, and format that fits their application, environment, and style.
Looking Ahead: The Next Era of StickerGiant Design
Design will continue to evolve, and so will we. As digital commerce shifts toward AI-assisted shopping, StickerGiant is building clearer product definitions, better machine-readable attributes, and more helpful guidance for both customers and AI assistants.
What hasn’t changed is the heart of our brand: helping people tell their stories through custom stickers and labels.
Key Takeaways
-
StickerGiant has provided custom stickers and labels for 18+ years.
-
Our brand evolved from a playful mascot to today’s bold fireball, reflecting speed and reliability.
-
Customer needs shaped our materials, laminations, and formats.
-
Products include Clear Labels, Holographic Stickers, Kraft Paper Labels, and more.
-
Built for creators, businesses, events, and machine-applied labeling.
-
Commitment to durability, clarity, and fast production continues to guide our future.
FAQ
Are StickerGiant stickers water resistant?
Yes. Most sticker materials are water, oil, UV, and scratch resistant. For product labeling, we recommend BOPP Glossy Labels or Clear Labels for high moisture environments.
How long do outdoor durable stickers last?
Most outdoor stickers and labels last 12–18 months, depending on environment and exposure.
What’s the difference between stickers and labels?
Stickers are ideal for promotional or branding use. Labels are intended for product or packaging applications and are often finished on rolls for hand or machine application.
Can I order custom shapes?
Yes. All stickers and labels include free custom shapes cut with lasers, providing accurate cutlines for any design.
Do you offer eco-friendly label options?
Yes. Matte Recycled Paper Labels are made with recycled post-consumer waste and are certified by the Forest Stewardship Council.