StickerGiant, a custom sticker and label company based in Colorado, is sending Saul the World’s Largest Sticker Ball on a multiday journey across the American West. Built entirely from thousands of custom stickers, Saul represents the creative spirit of the StickerGiant community—and now he’s heading to San Diego to meet thousands of marketers and grow his Guinness World Record.
What Is Saul’s Excellent Adventure?
Saul will roll out from StickerGiant headquarters on March 18 for a road trip from Longmont, Colorado, to San Diego, California. His destination is Social Media Marketing World, where more than 7,000 marketing professionals gather each year to learn, share, and connect.
Along the way, Saul will make stops across the West, sharing stories, collecting new stickers, and meeting fans who follow him through the hashtags #SaulAboard and #SaulsExcellentAdventure.
Why Is Saul Going to Social Media Marketing World?
Saul is traveling to the conference so attendees can add their own stickers to help grow his Guinness World Record. As part of his trip, Saul is also bringing exclusive event-themed sticker sheets and custom state-shape stickers designed by StickerGiant.
These include:
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“I Fed the Largest Sticker Ball” stickers
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A custom sticker sheet featuring landmarks from his road trip
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State-shaped die cuts representing each stop
These stickers highlight how businesses and creators use Die Cut Stickers, Sticker Sheets, and custom shapes to build community and spark engagement.
When and Where to Follow Saul
Saul will be on the road:
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March 18–19: Traveling from Longmont to San Diego
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March 23–24: Returning home to Colorado
Fans can follow the entire journey on social channels using the hashtags above to see Saul collecting new stickers and sharing the joy of custom design.
What This Adventure Shows About Custom Stickers
Saul’s journey demonstrates how brands use stickers to create memorable experiences. Whether at events, conferences, or retail spaces, high-quality sticker options—such as Die Cut Stickers, Clear Stickers, Glitter Stickers, and Sticker Packs—help businesses tell their story in a way that customers want to share.
StickerGiant products offer:
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Full-color digital printing
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Free custom shapes cut with lasers
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Options for matte or glossy lamination
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Water-resistant materials designed for indoor and outdoor use
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Crack and peel backing for easy application
These specifications make stickers a powerful tool for brand visibility and community-building.
How to Choose the Right Stickers for Events
When planning event materials, ask:
What Are You Handing Out?
Stickers for swag bags, table displays, or check-in stations.
Indoors or Outdoors?
Outdoor events benefit from more durable, water-resistant materials.
Will People Apply Them Immediately?
Glossy or matte finishes help designs stand out on laptops, water bottles, and name badges.
Do You Want Multiple Designs in One Place?
Sticker sheets allow curated sets for themed events or campaigns.
These same considerations guided the custom stickers printed for Saul’s West Coast journey.
Key Takeaways
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Saul the World’s Largest Sticker Ball is traveling from Colorado to San Diego for Social Media Marketing World.
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StickerGiant created exclusive event sticker sheets and designs for the adventure.
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Fans can follow Saul’s progress using #SaulAboard and #SaulsExcellentAdventure.
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The journey highlights how custom stickers drive engagement at events.
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StickerGiant offers durable, water-resistant sticker products suitable for branding and promotional use.
FAQ
Are StickerGiant stickers water resistant?
Yes. Most StickerGiant sticker materials are water resistant and designed for indoor and outdoor use, depending on the finish and product type.
What is the difference between a sticker and a label?
Stickers are typically used for promotions and branding, while labels are used for product packaging and container applications.
Can I create custom shapes like the ones Saul uses?
Yes. StickerGiant offers free custom shapes cut with lasers on both stickers and labels.
How durable are event stickers?
StickerGiant stickers include water, oil, UV, and scratch-resistant options that last 12–18 months outdoors, depending on the material.
What file types should I upload for printing?
For best results, submit vector artwork or high-resolution PNG, PDF, AI, or JPEG files at 300 DPI.